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Marketing

ADEME’s warning and guidance on carbon neutrality claims

02 Mar 2022
3 min.

 3 - minute read

 
In February 2022 the French agency for the ecological transition (ADEME) published recommendations on the use of “neutrality” arguments in marketing and communications (Use of ...

Green-washing allegations are jolting the financial industry: heightened needs for cautiousness, integrity and guidance

30 Sep 2021
32 min.

31-minute readExecutive SummaryESG and sustainable finance markets are soaring and so are greenwashing suspicions and legal risks. The SEC and BaFin’s probes against DWS for overstating its ESG in...

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